Cold Outbound Systems
Email infrastructure, ICP targeting, and outbound copy that lands B2B founders 20–50 qualified discovery calls per month. Domain warmup, sequence build, reply handling — done end to end.
4.2%
avg. positive reply rate
Built for B2B founders, by a founder
Cold traffic intobooked callswithout the agency overhead.
We build the funnels, copy, and cold outbound systems that fill B2B coaches' and consultants' calendars — without hiring an in-house team or stitching together five tools.
We take on a limited number of new builds each quarter.
10+
B2B founders served
58%
avg. cold email open rate
4.2%
avg. positive reply rate
1-in-4
discovery-call-to-close rate
Trusted by founders building
Northbound Partners
Lattice Consulting
Brightstack
ClearPath Advisory
Verdant Labs
Halo & Reed Coaching
Services
What we do
Three disciplines, one outcome: a predictable, measurable flow of qualified discovery calls into your calendar.
Funnel Architecture
Sales pages, VSLs, opt-ins, and email nurture sequences engineered for cold traffic. Built around a single conversion mechanic, not a Frankenstein of templates.
1.8–3.4%
cold-traffic-to-call rate
Conversion Copywriting
Long-form sales pages, VSL scripts, email sequences, ad creative. Direct response copy built around B2B service economics — not consumer dropshipping tactics.
2.1x
avg. lift on tested sequences
Work
Recent work
Three engagements across the UK, US and India — a diagnostic, a rebuild, and a measurable change in pipeline.
Fractional CFO Consultancy · United Kingdom
Challenge
The founder was running outbound by hand — 8 to 12 calls a month from scattered LinkedIn DMs. No system, no qualification. Closed deals depended on luck more than process.
What we built
A 4-step cold email sequence, an ICP rebuilt around revenue band and ownership structure, a rewritten booking page, and a pre-call qualification filter that screens for fit before anyone gets on a call.
Outcome
47
discovery calls booked in 60 days
£142K
in new revenue closed within 90 days
B2B Growth Consultancy · United States
Challenge
A paid-ads funnel that had quietly stopped working — cost per lead up 60% year over year, and the calls that did come in were rarely a fit.
What we built
A cold outbound engine to end the ad dependence, a long-form sales page rebuilt around a single mechanism, and a 5-email nurture sequence for leads not yet ready to talk.
Outcome
112
qualified calls booked in one quarter
$318K
in closed pipeline, ad spend cut by half
Online Business Coaching · India
Challenge
An existing VSL funnel converting cold traffic to calls at just 0.4%. The sales page read as a wall of features. Email nurture was three generic broadcasts.
What we built
A new VSL script built around a single mechanism, a full sales-page rewrite, a 7-email nurture sequence, and retargeting copy for paid traffic.
Outcome
3.1%
cold-traffic-to-call rate, up from 0.4%
₹18L
in new pipeline through Q1 2026
Process
How we work
Four stages, no surprises. You see the diagnostic before you commit to a build.
- 01
Audit
90-minute strategy session. We diagnose your current funnel, offer, copy, and outbound. You walk away with the diagnostic regardless.
- 02
Strategy
ICP rebuild, offer positioning, system architecture. The boring work most agencies skip.
- 03
Build
Copy written, pages shipped, sequences deployed, automations wired up. 4–6 weeks.
- 04
Optimize
A/B testing cycles, sequence iteration, monthly reporting. Optional retainer.
Testimonials
What founders say
We came to Veravo with a funnel that looked fine and converted terribly. They didn't pile on more — they cut it back, sharpened the offer, and rebuilt the outbound around one idea. Our calendar went from quiet to a real problem to manage.
I'd hired three copywriters before Veravo and explained the consulting buyer to every one of them. Varshith already understood it. The qualification step we added now books better-fit calls than my old paid funnel ever did.
Fast, direct, and genuinely obsessed with what converts. We had a campaign live in 14 days, and it is now our single largest source of qualified pipeline.
Engagement
Engagement tiers
Scoped to where you are. Every engagement starts with a call so we only quote what the work justifies.
Funnel Audit
Diagnostic on your current funnel, offer, and outbound. Delivered in 7 days. Includes a 90-minute walkthrough and a written report you keep.
Starting from
Book a callFull Funnel Build
End-to-end: copy, pages, sequences, automation, tracking. 4–6 week engagement. Built for founders without an in-house team.
Starting from
Book a callGrowth Retainer
Monthly engagement for copy iteration, A/B testing, sequence optimization, and reporting. Minimum 3 months.
Starting from
Book a callAbout
About Veravo
Veravo is a funnel and conversion-copywriting agency founded by Varshith, a copywriter and funnel strategist based in Bengaluru, India. We work with B2B coaches, consultants, and service founders who are great at delivery but need a system to fill their calendar.
We don't take retainers we can't justify. We don't take projects outside our lane. Funnels, copy, and outbound. That's the whole offer.
Most of our clients come from referrals. The work speaks.
Contact
Book a call
Tell us what you're building and where the leak is. We reply within 24 hours, usually same day.
Prefer to book directly?
Grab a slot on the calendar